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Promote the Product and The
Program
One mistake that affiliates often make, in terms of two-tiered
programs or multi-tiered programs, is that they tend to spend
most of their time trying to get others to sign up for the
program, as an affiliate, and less time actually promoting the
product.
Ideally, you should promote the product more and the affiliate
programs as you go along, bringing your customers into the
affiliate program after you’ve sold them the product. This
tends to get you the most income in the long run.
Furthermore, with multi-tiered programs, residual income is not
always available. For instance, if Joe signs up under you as an
affiliate in a two tiered program, he may have residual income
from a sale, but you may only get a one time commission from
that sale he makes. In this instance, you are better off
selling the product, not the program, because you would make
more in residual income from your own sales in the long
run.
While it is nice to have others doing the work for you, the
greatest income will come from the work that you do yourself.
This also keeps the company that you are selling for stable.
For example, if you only promote the program, which is free to
join, and everyone that joins under you only promotes the
program, nobody is going to make any money, including the
company!
Find a balance between promoting the program and the product,
promoting the product first, then promoting the program to
those who have purchased the product.
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